Export adventure continues: Holm & Brandt Russia
The Danish jewelery services group of america company, Tokyo Jane, is during these months in the process of taking the Russian market. You as a reader of Russia expert's Blog a unique services group of america chance to follow the course at close range. Here on the blog, I am namely in the process of creating and documenting the entire new knowledge with a group of entrepreneurs, which I call The Fantastic Four.
Katja and Morten Holm and Carina and Michael Brandt is behind the company Holm & Brandt services group of america Russia Aps., Who received agency in Russia for jewelery company Tokyo Jane. These are four very brave people who are not just plunge into a Russian services group of america export adventure, but also dare to do it with the audience on! For I have been allowed to follow developments and report on this blog.
Russia is known to be a difficult market to penetrate, but it has fortunately not held Danish companies from starting up in Russia. We have great Danish names such as Bestseller and Georg Jensen represented in Russia. What lures, the large affluent Russian middle class growing in recent years. services group of america Even smaller brands looking towards the exciting giant market to the east. Below bracelet manufacturer, Tokyo Jane, whose agency-holders in Russia we will hear more about in this article.
In the last post New export adventure: Tokyo Janes bracelet must now adorn Russian women's wrist we heard about the very early start-up of the agency in Russia. Meanwhile, Morten and Michael been in Moscow with their Russian project manager, Svetlana, to hold interviews in order to find the right candidate for the post of sales manager.
A cold delight "We honestly did not expect that there would be so cold in Moscow in March." services group of america It was the first, Morten and Michael said when I asked how it had gone with their first business trip to Moscow. Fortunately, much of the time spent indoors at the Hotel Crown Plaza's business center, where Svetlana had booked rooms for employment interviews.
"It services group of america was a really exciting experience to see the candidates, some of whom were very humble, while others could easily tell us in five minutes how the Russian business world hang together. It was from one extreme to the other, "says Morten and Michael.
The talks have been fruitful, and among several qualified candidates have Holm & Brandt Russia chosen one, as they plan to move forward with. Here they encountered a new challenge, how should you hire? Should it be through a recruitment agency, or is it smarter to create a Russian-registered company, and then hire the person thus? What about the social services? Which Russian company form is preferable. The four entrepreneurs could use a White Paper with detailed explanations of the differences and advantages of one or the other business and employment form.
"We have missed a form of overall guideline with information on, for example. how long it takes to register a Russian company, which forms relevant to our product, that there is something called key money and so on. We would also need a list of business types, what the differences are on them, the tax benefits are one type over the other type. There are relatively complicated to find the kind of information itself, services group of america "says Morten.
Through Svetlana has Holm & Brandt Russia now secured a Russian lawyer who can help with legal assistance. It's probably a smart move, because it can be difficult to figure services group of america out what the consequences are the choices you make.
Things'll take time ... When you embark on a Russian export adventure, so you might as well start by accepting that things will be more expensive than you budgeted for and that it's going to take longer than you reckon with.
A fun example is the acquisition of the Russian domain. Michael says: "We ordered the domain of a provider, and after 14 days (!) We got the message that would be sent a stamped business registration certificate on the pdf to an email address in Russia. So we did, and a half months after came a registration certificate. "This is a good example of something that you expect to be able to cope in an afternoon, going to take two months.
In an aside, I can tell you that I have been in and look at www.tokyojane.ru. As Russian studies I enjoyed the transcription of Tokyo Jane (Токио Джейн) and online marketer, I was happy to see that even if the page is not in use, there is keen a professional online business card.
Shelf Money - what is this? Another thing that The Fantastic Four have realized is that you have to know what kind of things you do not know. Yes, it sounds a little convoluted. The thing is that there are things that are so obvious for a Russian, services group of america that they simply do not pay attention to disclose their Danish samarbejdspartne
The Danish jewelery services group of america company, Tokyo Jane, is during these months in the process of taking the Russian market. You as a reader of Russia expert's Blog a unique services group of america chance to follow the course at close range. Here on the blog, I am namely in the process of creating and documenting the entire new knowledge with a group of entrepreneurs, which I call The Fantastic Four.
Katja and Morten Holm and Carina and Michael Brandt is behind the company Holm & Brandt services group of america Russia Aps., Who received agency in Russia for jewelery company Tokyo Jane. These are four very brave people who are not just plunge into a Russian services group of america export adventure, but also dare to do it with the audience on! For I have been allowed to follow developments and report on this blog.
Russia is known to be a difficult market to penetrate, but it has fortunately not held Danish companies from starting up in Russia. We have great Danish names such as Bestseller and Georg Jensen represented in Russia. What lures, the large affluent Russian middle class growing in recent years. services group of america Even smaller brands looking towards the exciting giant market to the east. Below bracelet manufacturer, Tokyo Jane, whose agency-holders in Russia we will hear more about in this article.
In the last post New export adventure: Tokyo Janes bracelet must now adorn Russian women's wrist we heard about the very early start-up of the agency in Russia. Meanwhile, Morten and Michael been in Moscow with their Russian project manager, Svetlana, to hold interviews in order to find the right candidate for the post of sales manager.
A cold delight "We honestly did not expect that there would be so cold in Moscow in March." services group of america It was the first, Morten and Michael said when I asked how it had gone with their first business trip to Moscow. Fortunately, much of the time spent indoors at the Hotel Crown Plaza's business center, where Svetlana had booked rooms for employment interviews.
"It services group of america was a really exciting experience to see the candidates, some of whom were very humble, while others could easily tell us in five minutes how the Russian business world hang together. It was from one extreme to the other, "says Morten and Michael.
The talks have been fruitful, and among several qualified candidates have Holm & Brandt Russia chosen one, as they plan to move forward with. Here they encountered a new challenge, how should you hire? Should it be through a recruitment agency, or is it smarter to create a Russian-registered company, and then hire the person thus? What about the social services? Which Russian company form is preferable. The four entrepreneurs could use a White Paper with detailed explanations of the differences and advantages of one or the other business and employment form.
"We have missed a form of overall guideline with information on, for example. how long it takes to register a Russian company, which forms relevant to our product, that there is something called key money and so on. We would also need a list of business types, what the differences are on them, the tax benefits are one type over the other type. There are relatively complicated to find the kind of information itself, services group of america "says Morten.
Through Svetlana has Holm & Brandt Russia now secured a Russian lawyer who can help with legal assistance. It's probably a smart move, because it can be difficult to figure services group of america out what the consequences are the choices you make.
Things'll take time ... When you embark on a Russian export adventure, so you might as well start by accepting that things will be more expensive than you budgeted for and that it's going to take longer than you reckon with.
A fun example is the acquisition of the Russian domain. Michael says: "We ordered the domain of a provider, and after 14 days (!) We got the message that would be sent a stamped business registration certificate on the pdf to an email address in Russia. So we did, and a half months after came a registration certificate. "This is a good example of something that you expect to be able to cope in an afternoon, going to take two months.
In an aside, I can tell you that I have been in and look at www.tokyojane.ru. As Russian studies I enjoyed the transcription of Tokyo Jane (Токио Джейн) and online marketer, I was happy to see that even if the page is not in use, there is keen a professional online business card.
Shelf Money - what is this? Another thing that The Fantastic Four have realized is that you have to know what kind of things you do not know. Yes, it sounds a little convoluted. The thing is that there are things that are so obvious for a Russian, services group of america that they simply do not pay attention to disclose their Danish samarbejdspartne
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