Thursday, January 16, 2014

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The end of social media consultants near: Direct Marketing
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The profession of social media consultant, so fashionable today, may soon come to an end. At least so says Mark Evans, social media specialist Sysomos. Evans based his claim on a remark made by the business consultant Shel Israel. As Israel increasingly social media consultants are accepting full-time jobs and that means only one thing: that this discipline remaining days are numbered.
In recent months, says Evans, interest in the social media companies has grown like wildfire. "Being a social media consultant was really fantastic. There were very thirsty for information, "he stresses. However, the picture is very different today. T he business world has been familiar with Web 2.0 and increasingly internally companies assume responsibility new jersey consulting group for their social media strategies. Today, the business need for specialized consultants in the new Social Social Web has reduced considerably, says Evans.
It is true that social media consultants not disappear overnight market, new jersey consulting group but their number will become more and smaller states. Anyone who wants to survive in an industry doomed to extinction, and strategies will need a good understanding of the new 2.0 tools. In addition, social media consultants should open your field of vision beyond new jersey consulting group social networks, says Evans.
Well, the title is somewhat controversial ... perhaps mean the end of independent consultants social new jersey consulting group media as we knew (though always evangelize will require some companies and brands). But this leads to that companies are beginning to hire people own deals or train their existing staff ... that's fine. :)
By the same rule three years ago that should have gone consultants marketing, HR or financial ... what will happen is that the level of "conversation" will be balanced. Now you talk and the client agrees (because you do not understand very well what you say) ... then they speak and you will refute you.
Here is what you need to mention that the region depends to talk, I think in Latin America are here to stay, unlike the USA, Asia and Europe, as we move at a different pace.
This does not come to an end, which is seeing Mark Evans is the behavior of the market is entering a stage of equilibrium, where the best and the things they do survive. Let's look at the example of advertising agencies, there are still many, although many clients work in house. On the other hand, I totally agree that we must innovate in the digital marketing and SMM strategies survive being professionals.
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