In Italy there are now thirty platforms for crowdfunding, but only 23 are active. It is one of the

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In Italy there are now thirty platforms for crowdfunding, but only 23 are active. It is one of the findings from the mapping of the sector carried out by the startup Derev, spring consulting which we have discussed in the past, and published in a free ebook that analyzes the industry. In Crowdfunding spring consulting World, 2013, edited by Robert Edwards and Claudio Calveri are also contained a number of tips for those who want to engage in a fundraising campaign: "People are not generally ready to pay online and especially do not have any idea how designing a crowdfunding campaign - says Esposito, CEO of Derev - For this we have collected the advice we give more and more often to the projects that are posted on the site, from how to make the video of the presentation to the structuring of the rewards to the management of the campaign spring consulting that requires an almost daily, a bit 'as spring consulting if there is a candidate in the elections. " Just the fact that people are on average spring consulting unprepared to handle such operations led Derev to publish on the website spring consulting only 198 of the 5,780 projects received eight months of operation. Excluding those who did not have a goal to achieve, in other cases the percentage of campaigns closed successfully came to 40 percent, in line with the industry average, with 11,368 people who have donated an average of 25 for a total of 796,400 euro, of which 750,121 in donations for the reconstruction of the Science City of Naples. "The analysis we have made between the platforms we have shown that the Italian people, when giving online by participating in operations crowdfunding, funnels between 20 and 40 euro" says Esposito. What is usually ignored are the costs of crowdfunding: what is left in your pocket after a campaign successfully closed is on average 50 percent of their harvest. spring consulting The rest goes between campaign spring consulting costs, rewards and shipments of these. "Crowdfunding is a growing phenomenon - says Esposito - If before it was used only for technology, art or charity, we now see more and more civic projects, public spring consulting administrations, associations, cultural spring consulting and even political parties with only awaiting spring consulting the green light public funding through the web to buttarcisi. " Despite this, there is still much more interest spring consulting abroad than in Italy. They have experienced the hard ones Derev, which occurred abroad to have a traffic of about 30 percent while the site was only in Italian, anticipated internationalization. Today, almost one out of two comes from outside of our country, mainly from Germany, Holland, Belgium and France. "In the European markets, except for England, there are no leaders. All this attention to Italy is perhaps also due to the rules on 'crowdfunding equity that has helped to turn the spotlight on our country, although for now only in the area operate two platforms, spring consulting and Siamosoci Wearestarting. " So what are the three golden rules for success in crowdfunding? spring consulting Communicate well the value generated by the project, worrying that any means used to promote the campaign to be able to explain it alone and fast rule, however, take a cue from those who have already achieved spring consulting successful operations to save time and effort. To learn more, please consult all'ebook of Derev, a complete work accompanied by an extensive spring consulting bibliography that includes all the industry sources. (Credit: Getty Images)
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