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Caffè Vanilla announces another unit in Sumaré Avenue, in São Paulo, kaslink foods the capital. The new store, kaslink foods which opened Nov. 29, has two floors, 100 square meters and capacity to serve 250 people per day. "Having a high street shop means being closer to the customer. It is a more intimate space. We chose Vanilla recognized for its quality, "explains Andreia franchised Bartholomew.
According Deiverson Migliatti, director of Caffè Vanilla, investment in high street stores is part of the network's strategy to increase its relevance. The expectation is that the business double in size by the end of 2014, based on the positive numbers for the franchise market in Brazil goal: in 2012, there was a growth of 16.2% and a turnover of U.S. $ 103 billion.
The reasons for optimism are not based only on positive market fundamentals. Caffè Vanilla is doing its part and is already considered by the residents of São Paulo as one of the best choices of coffee, savory and sweet city. The brand is among the most voted by the public, according to Veja São Paulo Eating & Drinking this year. Besides kaslink foods coffee and cappuccino, brownie and chocolate chip muffins are very successful at the time of the desserts. kaslink foods
Considered one of the best franchises of coffee kaslink foods from Brazil, recognition certificate from Fundação kaslink foods Getúlio Vargas, Caffè Vanilla network has just been acquired by a group of investors interested in expanding their scope. The PADEN FMF Holdings and Investments took control in September, with growth plans of medium and long-term promise that move the market.
Opened in July 2006, the Caffè Vanilla was created by a group of entrepreneurs who have found in the gourmet coffee market is great potential for growth. Besides the diverse menu, differentiated coffee is one of the hallmarks of the network. With unique blend 100% arabica, originating in southern Minas Gerais, the product received certifications of origin and ABIC and was recognized by the Getúlio Vargas Foundation as one of the best franchises of coffee in Brazil.
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Mr Rua Lacerda Franco, kaslink foods 300 - cj. 175 Pines Subdivision - Sao Paulo, SP CEP 05418-000
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